Stop by and see all of the fantastic apparel we have in stock.

From sportswear, footwear, sunglasses, t-shirts, and everything in between - we’ve got something for everyone! We are the area’s largest provider of Southport, Oak Island, Caswell Beach and Bald Head Island t-shirts. We also carry a vast selection of apparel from other preeminent brands. Whether you are a local or just visiting our charming community, we look forward to the opportunity to serve you. See you soon!

Featured Brands

Southern Tide
Johnnie-O
Southern Marsh
Columbia
Old Row
Fish Hippie
Patagonia
Rip Curl
Vineyard Vines
Chubbies
Carve Designs
Prana

Our Reviews

Great gem of a store in Southport. They carry all of your trendy, preppy, fishy, beachy brands. Large selection of men's, women's, and kids. Super friendly staf ...More
-Blue11fight
Always have great items ♡
-Natalie Shrader
This place has the best selection of high end clothes and accessories. Must go.
-PAT CULLIFER
Super nice people great little store
-Kathy Marion
Ocean Outfitters has a large selection of items ranging from apparel, shoes, hats, coolers, top end sunglasses, boots and accessories displayed well in the larg ...More
-Charles Crispino
Helpful staff. Nice store with a large inventory.
-John McRae
Got the most amazing pair of Hey Dude shoes in Camo. Loved the store. Loved their selection.
-Hibiscus Graphix
Only place to shop on OKI for all types of clothing and beachwear. Great selection. Top name brands.
-Steve Johnston
Great selection of quality coastal name brands and super friendly staff!!
-Palm Tree Island
Outstanding customer service from Bryce and his female coworker on Friday May 19, 2023 after closing. I arrived in Southport for a birthday party, and as soon a ...More
-Christy Martin