Stop by and see all of the fantastic apparel we have in stock.

From sporty essentials and everyday footwear to stylish sunglasses and must-have tees, our shop is stocked with something for everyone. As the area’s largest source for Southport, Oak Island, Caswell Beach, and Bald Head Island t-shirts, we’re proud to offer designs locals love and visitors can’t wait to take home. You’ll also find a wide variety of apparel from top-name brands, perfect for beach days, exploring town, or simply relaxing in coastal style. Whether you call this community home or you’re just here soaking it all in, we can’t wait to welcome you—stop in and say hello soon!

Featured Brands

Vineyard Vines
Johnnie-O
Columbia
Southern Marsh
Rip Curl
Carve Designs
Prana
Fish Hippie
Patagonia
Southern Tide
Old Row
Chubbies

Our Reviews

Great shop for your local coastal wear
-Howell D
Cool locally owned shop with a good variety.
-Houston Thomas
Love love love this place. Good people good products good establishment period. We highly recommend this retailer
-Eddie Sexton
Helpful staff. Nice store with a large inventory.
-John McRae
This store has such a great variety of brands and LOTS of great shoes.
-Jordyn Hutchison
Cool local shop with a variety of things. Good place to check out.
-Randy Anderson
I love our small town shops. Lots of beautiful items to choose from
-Brandi Kerns
Try to go here every time we go to Southport. The owners are Super nice and the selection of products are always top of the line.
-Matt Craven
I ordered a Bogg Bag and every single person I had contact with went above and beyond to take care of me. I wish this store was closer and I will definitely sho ...More
-Pamela Lott
Opened back up for us after they closed on 4th of July so we could get sunscreen for our 2 year old! Family business with a heart. Love this place and visit eve ...More
-Bryan Aldridge