Stop by and see all of the fantastic apparel we have in stock.
From sporty essentials and everyday footwear to stylish sunglasses and must-have tees, our shop is stocked with something for everyone. As the area’s largest source for Southport, Oak Island, Caswell Beach, and Bald Head Island t-shirts, we’re proud to offer designs locals love and visitors can’t wait to take home. You’ll also find a wide variety of apparel from top-name brands, perfect for beach days, exploring town, or simply relaxing in coastal style. Whether you call this community home or you’re just here soaking it all in, we can’t wait to welcome you—stop in and say hello soon!
Featured Brands
Rip Curl
Old Row
Chubbies
Southern Marsh
Columbia
Prana
Vineyard Vines
Patagonia
Carve Designs
Fish Hippie
Johnnie-O
Southern Tide
Our Reviews
“I love our small town shops. Lots of beautiful items to choose from”
-Brandi Kerns“Awesome store, great selection, nice staff. Awesome hat selection. This was my favorite store in Southport, thank you!”
-Jared Olsen“Great experience from start to finish. Excellent communication on shipping. Could not have asked for better!”
-Mountain Solitude“We come here every time we are near Southport. It's a clothing store that specializes in beach type apperal. Be it shirts shorts, shoes, or sandals this place a” ...More
-Randy G“Lots of selection and very friendly service. Good place for beach/sportwear, equipment, and sunglasses.”
-Damon Kohler“Cool locally owned shop with a good variety.”
-Houston Thomas“Great shop for your local coastal wear”
-Howell D“Helpful staff. Nice store with a large inventory.”
-John McRae“Always have great items ♡”
-Natalie Shrader“Always a great selection of eclectic, quality merchandise!”
-Michael Cherry