Stop by and see all of the fantastic apparel we have in stock.

From sporty essentials and everyday footwear to stylish sunglasses and must-have tees, our shop is stocked with something for everyone. As the area’s largest source for Southport, Oak Island, Caswell Beach, and Bald Head Island t-shirts, we’re proud to offer designs locals love and visitors can’t wait to take home. You’ll also find a wide variety of apparel from top-name brands, perfect for beach days, exploring town, or simply relaxing in coastal style. Whether you call this community home or you’re just here soaking it all in, we can’t wait to welcome you—stop in and say hello soon!

Featured Brands

Southern Marsh
Carve Designs
Rip Curl
Patagonia
Columbia
Southern Tide
Fish Hippie
Johnnie-O
Old Row
Chubbies
Vineyard Vines
Prana

Our Reviews

Lots of great stuff. Clothes, coolers, and beach stuff. Lots of Calcutta and Guy Harvey merchandise.
-Robbie Baker
Always a great selection of eclectic, quality merchandise!
-Michael Cherry
Great selection of quality coastal name brands and super friendly staff!!
-Palm Tree Island
Super nice people great little store
-Kathy Marion
Outstanding customer service from Bryce and his female coworker on Friday May 19, 2023 after closing. I arrived in Southport for a birthday party, and as soon a ...More
-Christy Martin
Opened back up for us after they closed on 4th of July so we could get sunscreen for our 2 year old! Family business with a heart. Love this place and visit eve ...More
-Bryan Aldridge
They always have a great selection of clothes and shoes. Lots of Southport branded clothing if you are looking for souvenirs.
-Eugene Muse
Great store with excellemt selection of top notch brands!
-Spring Richardson
Great experience from start to finish. Excellent communication on shipping. Could not have asked for better!
-Mountain Solitude
Great products, fun shopping.
-William Novi