Stop by and see all of the fantastic apparel we have in stock.
From sporty essentials and everyday footwear to stylish sunglasses and must-have tees, our shop is stocked with something for everyone. As the area’s largest source for Southport, Oak Island, Caswell Beach, and Bald Head Island t-shirts, we’re proud to offer designs locals love and visitors can’t wait to take home. You’ll also find a wide variety of apparel from top-name brands, perfect for beach days, exploring town, or simply relaxing in coastal style. Whether you call this community home or you’re just here soaking it all in, we can’t wait to welcome you—stop in and say hello soon!
Featured Brands
Patagonia
Southern Tide
Chubbies
Old Row
Rip Curl
Johnnie-O
Southern Marsh
Vineyard Vines
Carve Designs
Fish Hippie
Columbia
Prana
Our Reviews
“Lovely shop with great choice of dresses, shoes, little gifts, and more!”
-Melanie Pepe“Awesome store, great selection, nice staff. Awesome hat selection. This was my favorite store in Southport, thank you!”
-Jared Olsen“A lot of great brands of clothes, shoes and accessories.”
-Leslie Miller“They always have a great selection of clothes and shoes. Lots of Southport branded clothing if you are looking for souvenirs.”
-Eugene Muse“Best place for hey dudes shoes and comfy closed. Every year I'll be back!”
-Mz. Cazzz“Great after Christmas sales on almost everything in the the store. Really nice selection of clothing and outdoor gear.”
-Brady Carolina“Good selection of cool beach clothing and flip flops. A lot of selection and name brand. And Southport is amazing!”
-Jeff B“Super nice people great little store”
-Kathy Marion“Great shop for your local coastal wear”
-Howell D“Love it! Always visit when here and buy something!”
-Larry Brodie