Stop by and see all of the fantastic apparel we have in stock.

From sporty essentials and everyday footwear to stylish sunglasses and must-have tees, our shop is stocked with something for everyone. As the area’s largest source for Southport, Oak Island, Caswell Beach, and Bald Head Island t-shirts, we’re proud to offer designs locals love and visitors can’t wait to take home. You’ll also find a wide variety of apparel from top-name brands, perfect for beach days, exploring town, or simply relaxing in coastal style. Whether you call this community home or you’re just here soaking it all in, we can’t wait to welcome you—stop in and say hello soon!

Featured Brands

Fish Hippie
Carve Designs
Columbia
Rip Curl
Patagonia
Southern Marsh
Chubbies
Johnnie-O
Old Row
Prana
Vineyard Vines
Southern Tide

Our Reviews

Best place for hey dudes shoes and comfy closed. Every year I'll be back!
-Mz. Cazzz
Cool locally owned shop with a good variety.
-Houston Thomas
Lots of great stuff. Clothes, coolers, and beach stuff. Lots of Calcutta and Guy Harvey merchandise.
-Robbie Baker
Lots of selection and very friendly service. Good place for beach/sportwear, equipment, and sunglasses.
-Damon Kohler
Try to go here every time we go to Southport. The owners are Super nice and the selection of products are always top of the line.
-Matt Craven
Cool local shop with a variety of things. Good place to check out.
-Randy Anderson
Got the most amazing pair of Hey Dude shoes in Camo. Loved the store. Loved their selection.
-Hibiscus Graphix
Love it! Always visit when here and buy something!
-Larry Brodie
Awesome store, great selection, nice staff. Awesome hat selection. This was my favorite store in Southport, thank you!
-Jared Olsen
Lots of nice brands, it's a nice change from the typical cheap souvenirs. Only wish they had more crocs and kid shoes but that's just me belly-aching.
-C. Bishop