Stop by and see all of the fantastic apparel we have in stock.

From sporty essentials and everyday footwear to stylish sunglasses and must-have tees, our shop is stocked with something for everyone. As the area’s largest source for Southport, Oak Island, Caswell Beach, and Bald Head Island t-shirts, we’re proud to offer designs locals love and visitors can’t wait to take home. You’ll also find a wide variety of apparel from top-name brands, perfect for beach days, exploring town, or simply relaxing in coastal style. Whether you call this community home or you’re just here soaking it all in, we can’t wait to welcome you—stop in and say hello soon!

Featured Brands

Chubbies
Old Row
Vineyard Vines
Patagonia
Columbia
Prana
Southern Marsh
Southern Tide
Fish Hippie
Carve Designs
Rip Curl
Johnnie-O

Our Reviews

Cool local shop with a variety of things. Good place to check out.
-Randy Anderson
Always a great selection of eclectic, quality merchandise!
-Michael Cherry
Lots of selection and very friendly service. Good place for beach/sportwear, equipment, and sunglasses.
-Damon Kohler
I ordered a Bogg Bag and every single person I had contact with went above and beyond to take care of me. I wish this store was closer and I will definitely sho ...More
-Pamela Lott
Lovely shop with great choice of dresses, shoes, little gifts, and more!
-Melanie Pepe
Great place. Got a pair of Olukai flip flops and my feet are thanking me!!
-Dawn W
Totally recommend this spot, huge selection of shoes and hats and accessories.
-Bryan Ball
A lot of great brands of clothes, shoes and accessories.
-Leslie Miller
Great shop for your local coastal wear
-Howell D
Good selection of cool beach clothing and flip flops. A lot of selection and name brand. And Southport is amazing!
-Jeff B