Stop by and see all of the fantastic apparel we have in stock.
From sporty essentials and everyday footwear to stylish sunglasses and must-have tees, our shop is stocked with something for everyone. As the area’s largest source for Southport, Oak Island, Caswell Beach, and Bald Head Island t-shirts, we’re proud to offer designs locals love and visitors can’t wait to take home. You’ll also find a wide variety of apparel from top-name brands, perfect for beach days, exploring town, or simply relaxing in coastal style. Whether you call this community home or you’re just here soaking it all in, we can’t wait to welcome you—stop in and say hello soon!

Featured Brands

Southern Marsh

Old Row

Carve Designs

Prana

Southern Tide

Fish Hippie

Patagonia

Johnnie-O

Chubbies

Rip Curl

Vineyard Vines

Columbia
Our Reviews
“Cool local shop with a variety of things. Good place to check out.”
-Randy Anderson“This place has the best selection of high end clothes and accessories. Must go.”
-PAT CULLIFER“We come here every time we are near Southport. It's a clothing store that specializes in beach type apperal. Be it shirts shorts, shoes, or sandals this place a” ...More
-Randy G“Always a great selection of eclectic, quality merchandise!”
-Michael Cherry“Great shop for your local coastal wear”
-Howell D“Love it! Always visit when here and buy something!”
-Larry Brodie“Helpful staff. Nice store with a large inventory.”
-John McRae“Awesome store. Has about everything from shoes to sunglasses.”
-Paul McHargue“Totally recommend this spot, huge selection of shoes and hats and accessories.”
-Bryan Ball“Only place to shop on OKI for all types of clothing and beachwear. Great selection. Top name brands.”
-Steve Johnston






















