Stop by and see all of the fantastic apparel we have in stock.

From sporty essentials and everyday footwear to stylish sunglasses and must-have tees, our shop is stocked with something for everyone. As the area’s largest source for Southport, Oak Island, Caswell Beach, and Bald Head Island t-shirts, we’re proud to offer designs locals love and visitors can’t wait to take home. You’ll also find a wide variety of apparel from top-name brands, perfect for beach days, exploring town, or simply relaxing in coastal style. Whether you call this community home or you’re just here soaking it all in, we can’t wait to welcome you—stop in and say hello soon!

Featured Brands

Southern Marsh
Columbia
Patagonia
Southern Tide
Carve Designs
Chubbies
Vineyard Vines
Rip Curl
Fish Hippie
Johnnie-O
Prana
Old Row

Our Reviews

Great store and awesome clothing!
-Mike Byerly
Great store with excellemt selection of top notch brands!
-Spring Richardson
Friendly staff, great selection
-V S
Always have great items ♡
-Natalie Shrader
I love our small town shops. Lots of beautiful items to choose from
-Brandi Kerns
This is a great store down by the waterfront. If you're looking for Columbia, Hippie Fish, Vineyard Vines, etc., this is where you need to go!
-Tracey Johnson
Great products, fun shopping.
-William Novi
Awesome store. Great selection and high quality tourist tee's.
-Jonathan Hillebrand
We come here every time we are near Southport. It's a clothing store that specializes in beach type apperal. Be it shirts shorts, shoes, or sandals this place a ...More
-Randy G
They always have a great selection of clothes and shoes. Lots of Southport branded clothing if you are looking for souvenirs.
-Eugene Muse