Stop by and see all of the fantastic apparel we have in stock.
From sporty essentials and everyday footwear to stylish sunglasses and must-have tees, our shop is stocked with something for everyone. As the area’s largest source for Southport, Oak Island, Caswell Beach, and Bald Head Island t-shirts, we’re proud to offer designs locals love and visitors can’t wait to take home. You’ll also find a wide variety of apparel from top-name brands, perfect for beach days, exploring town, or simply relaxing in coastal style. Whether you call this community home or you’re just here soaking it all in, we can’t wait to welcome you—stop in and say hello soon!

Featured Brands

Old Row

Prana

Patagonia

Johnnie-O

Chubbies

Vineyard Vines

Columbia

Rip Curl

Carve Designs

Southern Marsh

Southern Tide

Fish Hippie
Our Reviews
“Great products, fun shopping.”
-William Novi“Love love love this place. Good people good products good establishment period. We highly recommend this retailer”
-Eddie Sexton“Great place. Got a pair of Olukai flip flops and my feet are thanking me!!”
-Dawn W“Lots of selection and very friendly service. Good place for beach/sportwear, equipment, and sunglasses.”
-Damon Kohler“A lot of great brands of clothes, shoes and accessories.”
-Leslie Miller“Cool locally owned shop with a good variety.”
-Houston Thomas“Awesome store. Great selection and high quality tourist tee's.”
-Jonathan Hillebrand“Absolutely amazing southern clothing store. Every time I am at the house in Southport I make a trip in to grab some cloths to take back to Chicago with me.”
-Matt Lillian“Great store with excellemt selection of top notch brands!”
-Spring Richardson“Great store and awesome clothing!”
-Mike Byerly






















