Stop by and see all of the fantastic apparel we have in stock.

From sporty essentials and everyday footwear to stylish sunglasses and must-have tees, our shop is stocked with something for everyone. As the area’s largest source for Southport, Oak Island, Caswell Beach, and Bald Head Island t-shirts, we’re proud to offer designs locals love and visitors can’t wait to take home. You’ll also find a wide variety of apparel from top-name brands, perfect for beach days, exploring town, or simply relaxing in coastal style. Whether you call this community home or you’re just here soaking it all in, we can’t wait to welcome you—stop in and say hello soon!

Featured Brands

Rip Curl
Johnnie-O
Chubbies
Columbia
Old Row
Carve Designs
Patagonia
Vineyard Vines
Prana
Southern Marsh
Fish Hippie
Southern Tide

Our Reviews

Awesome store. Has about everything from shoes to sunglasses.
-Paul McHargue
Great store with excellemt selection of top notch brands!
-Spring Richardson
Lovely shop with great choice of dresses, shoes, little gifts, and more!
-Melanie Pepe
Super nice people great little store
-Kathy Marion
Great experience from start to finish. Excellent communication on shipping. Could not have asked for better!
-Mountain Solitude
Always a great selection of eclectic, quality merchandise!
-Michael Cherry
This place has the best selection of high end clothes and accessories. Must go.
-PAT CULLIFER
Outstanding customer service from Bryce and his female coworker on Friday May 19, 2023 after closing. I arrived in Southport for a birthday party, and as soon a ...More
-Christy Martin
Great after Christmas sales on almost everything in the the store. Really nice selection of clothing and outdoor gear.
-Brady Carolina
Love love love this place. Good people good products good establishment period. We highly recommend this retailer
-Eddie Sexton