Stop by and see all of the fantastic apparel we have in stock.
From sporty essentials and everyday footwear to stylish sunglasses and must-have tees, our shop is stocked with something for everyone. As the area’s largest source for Southport, Oak Island, Caswell Beach, and Bald Head Island t-shirts, we’re proud to offer designs locals love and visitors can’t wait to take home. You’ll also find a wide variety of apparel from top-name brands, perfect for beach days, exploring town, or simply relaxing in coastal style. Whether you call this community home or you’re just here soaking it all in, we can’t wait to welcome you—stop in and say hello soon!
Featured Brands
Johnnie-O
Vineyard Vines
Southern Marsh
Fish Hippie
Old Row
Carve Designs
Chubbies
Rip Curl
Southern Tide
Patagonia
Columbia
Prana
Our Reviews
“Great experience from start to finish. Excellent communication on shipping. Could not have asked for better!”
-Mountain Solitude“Great shop for your local coastal wear”
-Howell D“Great selection of quality coastal name brands and super friendly staff!!”
-Palm Tree Island“Friendly staff, great selection”
-V S“Awesome store, great selection, nice staff. Awesome hat selection. This was my favorite store in Southport, thank you!”
-Jared Olsen“Only place to shop on OKI for all types of clothing and beachwear. Great selection. Top name brands.”
-Steve Johnston“Great place. Got a pair of Olukai flip flops and my feet are thanking me!!”
-Dawn W“Always have great items ♡”
-Natalie Shrader“I love our small town shops. Lots of beautiful items to choose from”
-Brandi Kerns“Ocean Outfitters has a large selection of items ranging from apparel, shoes, hats, coolers, top end sunglasses, boots and accessories displayed well in the larg” ...More
-Charles Crispino