Stop by and see all of the fantastic apparel we have in stock.
From sporty essentials and everyday footwear to stylish sunglasses and must-have tees, our shop is stocked with something for everyone. As the area’s largest source for Southport, Oak Island, Caswell Beach, and Bald Head Island t-shirts, we’re proud to offer designs locals love and visitors can’t wait to take home. You’ll also find a wide variety of apparel from top-name brands, perfect for beach days, exploring town, or simply relaxing in coastal style. Whether you call this community home or you’re just here soaking it all in, we can’t wait to welcome you—stop in and say hello soon!
Featured Brands
Old Row
Patagonia
Prana
Southern Tide
Columbia
Vineyard Vines
Rip Curl
Johnnie-O
Chubbies
Southern Marsh
Fish Hippie
Carve Designs
Our Reviews
“This store has such a great variety of brands and LOTS of great shoes.”
-Jordyn Hutchison“Great products, fun shopping.”
-William Novi“They always have a great selection of clothes and shoes. Lots of Southport branded clothing if you are looking for souvenirs.”
-Eugene Muse“Great selection of quality coastal name brands and super friendly staff!!”
-Palm Tree Island“Good selection of cool beach clothing and flip flops. A lot of selection and name brand. And Southport is amazing!”
-Jeff B“Friendly staff, great selection”
-V S“Got the most amazing pair of Hey Dude shoes in Camo. Loved the store. Loved their selection.”
-Hibiscus Graphix“Cool locally owned shop with a good variety.”
-Houston Thomas“Awesome store, great selection, nice staff. Awesome hat selection. This was my favorite store in Southport, thank you!”
-Jared Olsen“Always have great items ♡”
-Natalie Shrader