Stop by and see all of the fantastic apparel we have in stock.
From sporty essentials and everyday footwear to stylish sunglasses and must-have tees, our shop is stocked with something for everyone. As the area’s largest source for Southport, Oak Island, Caswell Beach, and Bald Head Island t-shirts, we’re proud to offer designs locals love and visitors can’t wait to take home. You’ll also find a wide variety of apparel from top-name brands, perfect for beach days, exploring town, or simply relaxing in coastal style. Whether you call this community home or you’re just here soaking it all in, we can’t wait to welcome you—stop in and say hello soon!
Featured Brands
Columbia
Chubbies
Fish Hippie
Southern Marsh
Rip Curl
Carve Designs
Southern Tide
Johnnie-O
Patagonia
Prana
Vineyard Vines
Old Row
Our Reviews
“Great store with excellemt selection of top notch brands!”
-Spring Richardson“Cool local shop with a variety of things. Good place to check out.”
-Randy Anderson“Good selection of cool beach clothing and flip flops. A lot of selection and name brand. And Southport is amazing!”
-Jeff B“Try to go here every time we go to Southport. The owners are Super nice and the selection of products are always top of the line.”
-Matt Craven“This store has such a great variety of brands and LOTS of great shoes.”
-Jordyn Hutchison“Great gem of a store in Southport. They carry all of your trendy, preppy, fishy, beachy brands. Large selection of men's, women's, and kids. Super friendly staf” ...More
-Blue11fight“Always have great items ♡”
-Natalie Shrader“Awesome store. Great selection and high quality tourist tee's.”
-Jonathan Hillebrand“Bought a fine pair of Olu Kai sandal, very helpful young man showed them to me and I was sold!!!”
-Larry Moore“Great products, fun shopping.”
-William Novi