Stop by and see all of the fantastic apparel we have in stock.

From sporty essentials and everyday footwear to stylish sunglasses and must-have tees, our shop is stocked with something for everyone. As the area’s largest source for Southport, Oak Island, Caswell Beach, and Bald Head Island t-shirts, we’re proud to offer designs locals love and visitors can’t wait to take home. You’ll also find a wide variety of apparel from top-name brands, perfect for beach days, exploring town, or simply relaxing in coastal style. Whether you call this community home or you’re just here soaking it all in, we can’t wait to welcome you—stop in and say hello soon!

Featured Brands

Fish Hippie
Rip Curl
Johnnie-O
Southern Tide
Vineyard Vines
Patagonia
Old Row
Chubbies
Prana
Southern Marsh
Columbia
Carve Designs

Our Reviews

“We come here every time we are near Southport. It's a clothing store that specializes in beach type apperal. Be it shirts shorts, shoes, or sandals this place a” ...More
-Randy G
“Cool local shop with a variety of things. Good place to check out.”
-Randy Anderson
“Bought a fine pair of Olu Kai sandal, very helpful young man showed them to me and I was sold!!!”
-Larry Moore
“Awesome store. Has about everything from shoes to sunglasses.”
-Paul McHargue
“Absolutely amazing southern clothing store. Every time I am at the house in Southport I make a trip in to grab some cloths to take back to Chicago with me.”
-Matt Lillian
“Lots of nice brands, it's a nice change from the typical cheap souvenirs. Only wish they had more crocs and kid shoes but that's just me belly-aching.”
-C. Bishop
“Great shop for your local coastal wear”
-Howell D
“Totally recommend this spot, huge selection of shoes and hats and accessories.”
-Bryan Ball
“They always have a great selection of clothes and shoes. Lots of Southport branded clothing if you are looking for souvenirs.”
-Eugene Muse
“Awesome store. Great selection and high quality tourist tee's.”
-Jonathan Hillebrand