Stop by and see all of the fantastic apparel we have in stock.

From sporty essentials and everyday footwear to stylish sunglasses and must-have tees, our shop is stocked with something for everyone. As the area’s largest source for Southport, Oak Island, Caswell Beach, and Bald Head Island t-shirts, we’re proud to offer designs locals love and visitors can’t wait to take home. You’ll also find a wide variety of apparel from top-name brands, perfect for beach days, exploring town, or simply relaxing in coastal style. Whether you call this community home or you’re just here soaking it all in, we can’t wait to welcome you—stop in and say hello soon!

Featured Brands

Rip Curl
Prana
Southern Marsh
Carve Designs
Johnnie-O
Southern Tide
Old Row
Fish Hippie
Vineyard Vines
Columbia
Patagonia
Chubbies

Our Reviews

Awesome store, great selection, nice staff. Awesome hat selection. This was my favorite store in Southport, thank you!
-Jared Olsen
They always have a great selection of clothes and shoes. Lots of Southport branded clothing if you are looking for souvenirs.
-Eugene Muse
Lots of nice brands, it's a nice change from the typical cheap souvenirs. Only wish they had more crocs and kid shoes but that's just me belly-aching.
-C. Bishop
Totally recommend this spot, huge selection of shoes and hats and accessories.
-Bryan Ball
Cool local shop with a variety of things. Good place to check out.
-Randy Anderson
We come here every time we are near Southport. It's a clothing store that specializes in beach type apperal. Be it shirts shorts, shoes, or sandals this place a ...More
-Randy G
Lovely shop with great choice of dresses, shoes, little gifts, and more!
-Melanie Pepe
I love our small town shops. Lots of beautiful items to choose from
-Brandi Kerns
Super nice people great little store
-Kathy Marion
Lots of selection and very friendly service. Good place for beach/sportwear, equipment, and sunglasses.
-Damon Kohler