Stop by and see all of the fantastic apparel we have in stock.
From sporty essentials and everyday footwear to stylish sunglasses and must-have tees, our shop is stocked with something for everyone. As the area’s largest source for Southport, Oak Island, Caswell Beach, and Bald Head Island t-shirts, we’re proud to offer designs locals love and visitors can’t wait to take home. You’ll also find a wide variety of apparel from top-name brands, perfect for beach days, exploring town, or simply relaxing in coastal style. Whether you call this community home or you’re just here soaking it all in, we can’t wait to welcome you—stop in and say hello soon!
Featured Brands
Columbia
Fish Hippie
Vineyard Vines
Southern Marsh
Patagonia
Southern Tide
Chubbies
Prana
Johnnie-O
Carve Designs
Rip Curl
Old Row
Our Reviews
“Love love love this place. Good people good products good establishment period. We highly recommend this retailer”
-Eddie Sexton“I love our small town shops. Lots of beautiful items to choose from”
-Brandi Kerns“Great products, fun shopping.”
-William Novi“Great place to get Yeti Products and Vineyard Vines”
-Chris Murray“Bought a fine pair of Olu Kai sandal, very helpful young man showed them to me and I was sold!!!”
-Larry Moore“This store has such a great variety of brands and LOTS of great shoes.”
-Jordyn Hutchison“Try to go here every time we go to Southport. The owners are Super nice and the selection of products are always top of the line.”
-Matt Craven“Lovely shop with great choice of dresses, shoes, little gifts, and more!”
-Melanie Pepe“Great gem of a store in Southport. They carry all of your trendy, preppy, fishy, beachy brands. Large selection of men's, women's, and kids. Super friendly staf” ...More
-Blue11fight“Friendly staff, great selection”
-V S