Stop by and see all of the fantastic apparel we have in stock.
From sporty essentials and everyday footwear to stylish sunglasses and must-have tees, our shop is stocked with something for everyone. As the area’s largest source for Southport, Oak Island, Caswell Beach, and Bald Head Island t-shirts, we’re proud to offer designs locals love and visitors can’t wait to take home. You’ll also find a wide variety of apparel from top-name brands, perfect for beach days, exploring town, or simply relaxing in coastal style. Whether you call this community home or you’re just here soaking it all in, we can’t wait to welcome you—stop in and say hello soon!

Featured Brands

Johnnie-O

Southern Tide

Old Row

Vineyard Vines

Fish Hippie

Southern Marsh

Patagonia

Columbia

Chubbies

Carve Designs

Rip Curl

Prana
Our Reviews
“Love love love this place. Good people good products good establishment period. We highly recommend this retailer”
-Eddie Sexton“Totally recommend this spot, huge selection of shoes and hats and accessories.”
-Bryan Ball“Outstanding customer service from Bryce and his female coworker on Friday May 19, 2023 after closing. I arrived in Southport for a birthday party, and as soon a” ...More
-Christy Martin“We come here every time we are near Southport. It's a clothing store that specializes in beach type apperal. Be it shirts shorts, shoes, or sandals this place a” ...More
-Randy G“Awesome store. Great selection and high quality tourist tee's.”
-Jonathan Hillebrand“Always a great selection of eclectic, quality merchandise!”
-Michael Cherry“This place has the best selection of high end clothes and accessories. Must go.”
-PAT CULLIFER“Great after Christmas sales on almost everything in the the store. Really nice selection of clothing and outdoor gear.”
-Brady Carolina“Good selection of cool beach clothing and flip flops. A lot of selection and name brand. And Southport is amazing!”
-Jeff B“A lot of great brands of clothes, shoes and accessories.”
-Leslie Miller






















