Stop by and see all of the fantastic apparel we have in stock.

From sporty essentials and everyday footwear to stylish sunglasses and must-have tees, our shop is stocked with something for everyone. As the area’s largest source for Southport, Oak Island, Caswell Beach, and Bald Head Island t-shirts, we’re proud to offer designs locals love and visitors can’t wait to take home. You’ll also find a wide variety of apparel from top-name brands, perfect for beach days, exploring town, or simply relaxing in coastal style. Whether you call this community home or you’re just here soaking it all in, we can’t wait to welcome you—stop in and say hello soon!

Featured Brands

Columbia
Chubbies
Carve Designs
Old Row
Fish Hippie
Southern Marsh
Johnnie-O
Patagonia
Southern Tide
Prana
Rip Curl
Vineyard Vines

Our Reviews

Lots of selection and very friendly service. Good place for beach/sportwear, equipment, and sunglasses.
-Damon Kohler
Great selection for clothes and accessories
-Tom Wilkerson
I love our small town shops. Lots of beautiful items to choose from
-Brandi Kerns
Ocean Outfitters has a large selection of items ranging from apparel, shoes, hats, coolers, top end sunglasses, boots and accessories displayed well in the larg ...More
-Charles Crispino
Try to go here every time we go to Southport. The owners are Super nice and the selection of products are always top of the line.
-Matt Craven
Cool local shop with a variety of things. Good place to check out.
-Randy Anderson
Awesome store. Great selection and high quality tourist tee's.
-Jonathan Hillebrand
They always have a great selection of clothes and shoes. Lots of Southport branded clothing if you are looking for souvenirs.
-Eugene Muse
Good selection of cool beach clothing and flip flops. A lot of selection and name brand. And Southport is amazing!
-Jeff B
Most unique and best variety of popular and quality brands.
-Ryan Caudill