Stop by and see all of the fantastic apparel we have in stock.

From sporty essentials and everyday footwear to stylish sunglasses and must-have tees, our shop is stocked with something for everyone. As the area’s largest source for Southport, Oak Island, Caswell Beach, and Bald Head Island t-shirts, we’re proud to offer designs locals love and visitors can’t wait to take home. You’ll also find a wide variety of apparel from top-name brands, perfect for beach days, exploring town, or simply relaxing in coastal style. Whether you call this community home or you’re just here soaking it all in, we can’t wait to welcome you—stop in and say hello soon!

Featured Brands

Chubbies
Patagonia
Southern Tide
Johnnie-O
Rip Curl
Carve Designs
Old Row
Prana
Fish Hippie
Columbia
Vineyard Vines
Southern Marsh

Our Reviews

Ocean Outfitters has a large selection of items ranging from apparel, shoes, hats, coolers, top end sunglasses, boots and accessories displayed well in the larg ...More
-Charles Crispino
Great place. Got a pair of Olukai flip flops and my feet are thanking me!!
-Dawn W
Great selection of quality coastal name brands and super friendly staff!!
-Palm Tree Island
Lovely shop with great choice of dresses, shoes, little gifts, and more!
-Melanie Pepe
Awesome store. Has about everything from shoes to sunglasses.
-Paul McHargue
This is a great store down by the waterfront. If you're looking for Columbia, Hippie Fish, Vineyard Vines, etc., this is where you need to go!
-Tracey Johnson
I love our small town shops. Lots of beautiful items to choose from
-Brandi Kerns
Try to go here every time we go to Southport. The owners are Super nice and the selection of products are always top of the line.
-Matt Craven
Most unique and best variety of popular and quality brands.
-Ryan Caudill
Great store and awesome clothing!
-Mike Byerly