Stop by and see all of the fantastic apparel we have in stock.
From sporty essentials and everyday footwear to stylish sunglasses and must-have tees, our shop is stocked with something for everyone. As the area’s largest source for Southport, Oak Island, Caswell Beach, and Bald Head Island t-shirts, we’re proud to offer designs locals love and visitors can’t wait to take home. You’ll also find a wide variety of apparel from top-name brands, perfect for beach days, exploring town, or simply relaxing in coastal style. Whether you call this community home or you’re just here soaking it all in, we can’t wait to welcome you—stop in and say hello soon!
Featured Brands
Chubbies
Southern Tide
Patagonia
Carve Designs
Southern Marsh
Prana
Johnnie-O
Old Row
Columbia
Fish Hippie
Rip Curl
Vineyard Vines
Our Reviews
“Awesome store. Great selection and high quality tourist tee's.”
-Jonathan Hillebrand“Lovely shop with great choice of dresses, shoes, little gifts, and more!”
-Melanie Pepe“I love our small town shops. Lots of beautiful items to choose from”
-Brandi Kerns“Great products, fun shopping.”
-William Novi“Awesome store, great selection, nice staff. Awesome hat selection. This was my favorite store in Southport, thank you!”
-Jared Olsen“This is a great store down by the waterfront. If you're looking for Columbia, Hippie Fish, Vineyard Vines, etc., this is where you need to go!”
-Tracey Johnson“Most unique and best variety of popular and quality brands.”
-Ryan Caudill“Great experience from start to finish. Excellent communication on shipping. Could not have asked for better!”
-Mountain Solitude“Great selection of quality coastal name brands and super friendly staff!!”
-Palm Tree Island“Great after Christmas sales on almost everything in the the store. Really nice selection of clothing and outdoor gear.”
-Brady Carolina