Stop by and see all of the fantastic apparel we have in stock.
From sporty essentials and everyday footwear to stylish sunglasses and must-have tees, our shop is stocked with something for everyone. As the area’s largest source for Southport, Oak Island, Caswell Beach, and Bald Head Island t-shirts, we’re proud to offer designs locals love and visitors can’t wait to take home. You’ll also find a wide variety of apparel from top-name brands, perfect for beach days, exploring town, or simply relaxing in coastal style. Whether you call this community home or you’re just here soaking it all in, we can’t wait to welcome you—stop in and say hello soon!
Featured Brands
Fish Hippie
Carve Designs
Rip Curl
Johnnie-O
Chubbies
Old Row
Southern Tide
Columbia
Southern Marsh
Patagonia
Vineyard Vines
Prana
Our Reviews
“Super nice people great little store”
-Kathy Marion“Absolutely amazing southern clothing store. Every time I am at the house in Southport I make a trip in to grab some cloths to take back to Chicago with me.”
-Matt Lillian“This is a great store down by the waterfront. If you're looking for Columbia, Hippie Fish, Vineyard Vines, etc., this is where you need to go!”
-Tracey Johnson“Always have great items ♡”
-Natalie Shrader“Great after Christmas sales on almost everything in the the store. Really nice selection of clothing and outdoor gear.”
-Brady Carolina“Awesome store. Has about everything from shoes to sunglasses.”
-Paul McHargue“Great experience from start to finish. Excellent communication on shipping. Could not have asked for better!”
-Mountain Solitude“Lots of selection and very friendly service. Good place for beach/sportwear, equipment, and sunglasses.”
-Damon Kohler“Great shop for your local coastal wear”
-Howell D“Got the most amazing pair of Hey Dude shoes in Camo. Loved the store. Loved their selection.”
-Hibiscus Graphix