Stop by and see all of the fantastic apparel we have in stock.

From sporty essentials and everyday footwear to stylish sunglasses and must-have tees, our shop is stocked with something for everyone. As the area’s largest source for Southport, Oak Island, Caswell Beach, and Bald Head Island t-shirts, we’re proud to offer designs locals love and visitors can’t wait to take home. You’ll also find a wide variety of apparel from top-name brands, perfect for beach days, exploring town, or simply relaxing in coastal style. Whether you call this community home or you’re just here soaking it all in, we can’t wait to welcome you—stop in and say hello soon!

Featured Brands

Columbia
Old Row
Rip Curl
Carve Designs
Johnnie-O
Southern Tide
Vineyard Vines
Fish Hippie
Patagonia
Chubbies
Prana
Southern Marsh

Our Reviews

Awesome store. Has about everything from shoes to sunglasses.
-Paul McHargue
Awesome store. Great selection and high quality tourist tee's.
-Jonathan Hillebrand
Bought a fine pair of Olu Kai sandal, very helpful young man showed them to me and I was sold!!!
-Larry Moore
Outstanding customer service from Bryce and his female coworker on Friday May 19, 2023 after closing. I arrived in Southport for a birthday party, and as soon a ...More
-Christy Martin
I love our small town shops. Lots of beautiful items to choose from
-Brandi Kerns
Always a great selection of eclectic, quality merchandise!
-Michael Cherry
This store has such a great variety of brands and LOTS of great shoes.
-Jordyn Hutchison
Great shop for your local coastal wear
-Howell D
Great store and awesome clothing!
-Mike Byerly
Got the most amazing pair of Hey Dude shoes in Camo. Loved the store. Loved their selection.
-Hibiscus Graphix