Stop by and see all of the fantastic apparel we have in stock.

From sporty essentials and everyday footwear to stylish sunglasses and must-have tees, our shop is stocked with something for everyone. As the area’s largest source for Southport, Oak Island, Caswell Beach, and Bald Head Island t-shirts, we’re proud to offer designs locals love and visitors can’t wait to take home. You’ll also find a wide variety of apparel from top-name brands, perfect for beach days, exploring town, or simply relaxing in coastal style. Whether you call this community home or you’re just here soaking it all in, we can’t wait to welcome you—stop in and say hello soon!

Featured Brands

Rip Curl
Carve Designs
Southern Marsh
Chubbies
Fish Hippie
Prana
Johnnie-O
Vineyard Vines
Southern Tide
Old Row
Columbia
Patagonia

Our Reviews

Super nice people great little store
-Kathy Marion
Opened back up for us after they closed on 4th of July so we could get sunscreen for our 2 year old! Family business with a heart. Love this place and visit eve ...More
-Bryan Aldridge
Got the most amazing pair of Hey Dude shoes in Camo. Loved the store. Loved their selection.
-Hibiscus Graphix
This store has become our Southport must! Love their selection of clothing.
-Ann
Friendly staff, great selection
-V S
Cool local shop with a variety of things. Good place to check out.
-Randy Anderson
This place has the best selection of high end clothes and accessories. Must go.
-PAT CULLIFER
Cool locally owned shop with a good variety.
-Houston Thomas
Lots of great stuff. Clothes, coolers, and beach stuff. Lots of Calcutta and Guy Harvey merchandise.
-Robbie Baker
Great gem of a store in Southport. They carry all of your trendy, preppy, fishy, beachy brands. Large selection of men's, women's, and kids. Super friendly staf ...More
-Blue11fight