Stop by and see all of the fantastic apparel we have in stock.
From sporty essentials and everyday footwear to stylish sunglasses and must-have tees, our shop is stocked with something for everyone. As the area’s largest source for Southport, Oak Island, Caswell Beach, and Bald Head Island t-shirts, we’re proud to offer designs locals love and visitors can’t wait to take home. You’ll also find a wide variety of apparel from top-name brands, perfect for beach days, exploring town, or simply relaxing in coastal style. Whether you call this community home or you’re just here soaking it all in, we can’t wait to welcome you—stop in and say hello soon!

Featured Brands

Rip Curl

Patagonia

Carve Designs

Southern Marsh

Chubbies

Columbia

Vineyard Vines

Fish Hippie

Johnnie-O

Prana

Old Row

Southern Tide
Our Reviews
“Helpful staff. Nice store with a large inventory.”
-John McRae“Great shop for your local coastal wear”
-Howell D“Super nice people great little store”
-Kathy Marion“Great after Christmas sales on almost everything in the the store. Really nice selection of clothing and outdoor gear.”
-Brady Carolina“Lots of selection and very friendly service. Good place for beach/sportwear, equipment, and sunglasses.”
-Damon Kohler“Great store and awesome clothing!”
-Mike Byerly“Lovely shop with great choice of dresses, shoes, little gifts, and more!”
-Melanie Pepe“Great selection of quality coastal name brands and super friendly staff!!”
-Palm Tree Island“Great place to get Yeti Products and Vineyard Vines”
-Chris Murray“Outstanding customer service from Bryce and his female coworker on Friday May 19, 2023 after closing. I arrived in Southport for a birthday party, and as soon a” ...More
-Christy Martin






















