Stop by and see all of the fantastic apparel we have in stock.
From sporty essentials and everyday footwear to stylish sunglasses and must-have tees, our shop is stocked with something for everyone. As the area’s largest source for Southport, Oak Island, Caswell Beach, and Bald Head Island t-shirts, we’re proud to offer designs locals love and visitors can’t wait to take home. You’ll also find a wide variety of apparel from top-name brands, perfect for beach days, exploring town, or simply relaxing in coastal style. Whether you call this community home or you’re just here soaking it all in, we can’t wait to welcome you—stop in and say hello soon!
Featured Brands
Johnnie-O
Prana
Rip Curl
Patagonia
Southern Marsh
Carve Designs
Old Row
Columbia
Southern Tide
Fish Hippie
Vineyard Vines
Chubbies
Our Reviews
“Great selection of quality coastal name brands and super friendly staff!!”
-Palm Tree Island“Great selection for clothes and accessories”
-Tom Wilkerson“Awesome store, great selection, nice staff. Awesome hat selection. This was my favorite store in Southport, thank you!”
-Jared Olsen“Great shop for your local coastal wear”
-Howell D“I love our small town shops. Lots of beautiful items to choose from”
-Brandi Kerns“Great place to get Yeti Products and Vineyard Vines”
-Chris Murray“Awesome store. Great selection and high quality tourist tee's.”
-Jonathan Hillebrand“We come here every time we are near Southport. It's a clothing store that specializes in beach type apperal. Be it shirts shorts, shoes, or sandals this place a” ...More
-Randy G“Great after Christmas sales on almost everything in the the store. Really nice selection of clothing and outdoor gear.”
-Brady Carolina“This is a great store down by the waterfront. If you're looking for Columbia, Hippie Fish, Vineyard Vines, etc., this is where you need to go!”
-Tracey Johnson