Stop by and see all of the fantastic apparel we have in stock.

From sporty essentials and everyday footwear to stylish sunglasses and must-have tees, our shop is stocked with something for everyone. As the area’s largest source for Southport, Oak Island, Caswell Beach, and Bald Head Island t-shirts, we’re proud to offer designs locals love and visitors can’t wait to take home. You’ll also find a wide variety of apparel from top-name brands, perfect for beach days, exploring town, or simply relaxing in coastal style. Whether you call this community home or you’re just here soaking it all in, we can’t wait to welcome you—stop in and say hello soon!

Featured Brands

Southern Tide
Rip Curl
Prana
Columbia
Fish Hippie
Patagonia
Johnnie-O
Old Row
Chubbies
Vineyard Vines
Southern Marsh
Carve Designs

Our Reviews

Great selection for clothes and accessories
-Tom Wilkerson
Love it! Always visit when here and buy something!
-Larry Brodie
Awesome store, great selection, nice staff. Awesome hat selection. This was my favorite store in Southport, thank you!
-Jared Olsen
We come here every time we are near Southport. It's a clothing store that specializes in beach type apperal. Be it shirts shorts, shoes, or sandals this place a ...More
-Randy G
This place has the best selection of high end clothes and accessories. Must go.
-PAT CULLIFER
Lovely shop with great choice of dresses, shoes, little gifts, and more!
-Melanie Pepe
Friendly staff, great selection
-V S
Great gem of a store in Southport. They carry all of your trendy, preppy, fishy, beachy brands. Large selection of men's, women's, and kids. Super friendly staf ...More
-Blue11fight
Got the most amazing pair of Hey Dude shoes in Camo. Loved the store. Loved their selection.
-Hibiscus Graphix
Cool locally owned shop with a good variety.
-Houston Thomas