Stop by and see all of the fantastic apparel we have in stock.
From sporty essentials and everyday footwear to stylish sunglasses and must-have tees, our shop is stocked with something for everyone. As the area’s largest source for Southport, Oak Island, Caswell Beach, and Bald Head Island t-shirts, we’re proud to offer designs locals love and visitors can’t wait to take home. You’ll also find a wide variety of apparel from top-name brands, perfect for beach days, exploring town, or simply relaxing in coastal style. Whether you call this community home or you’re just here soaking it all in, we can’t wait to welcome you—stop in and say hello soon!
Featured Brands
Chubbies
Vineyard Vines
Rip Curl
Prana
Columbia
Southern Marsh
Patagonia
Carve Designs
Southern Tide
Old Row
Fish Hippie
Johnnie-O
Our Reviews
“Great store with excellemt selection of top notch brands!”
-Spring Richardson“Outstanding customer service from Bryce and his female coworker on Friday May 19, 2023 after closing. I arrived in Southport for a birthday party, and as soon a” ...More
-Christy Martin“Lovely shop with great choice of dresses, shoes, little gifts, and more!”
-Melanie Pepe“I love our small town shops. Lots of beautiful items to choose from”
-Brandi Kerns“Awesome store. Great selection and high quality tourist tee's.”
-Jonathan Hillebrand“Best place for hey dudes shoes and comfy closed. Every year I'll be back!”
-Mz. Cazzz“Opened back up for us after they closed on 4th of July so we could get sunscreen for our 2 year old! Family business with a heart. Love this place and visit eve” ...More
-Bryan Aldridge“This store has become our Southport must! Love their selection of clothing.”
-Ann“This place has the best selection of high end clothes and accessories. Must go.”
-PAT CULLIFER“This is a great store down by the waterfront. If you're looking for Columbia, Hippie Fish, Vineyard Vines, etc., this is where you need to go!”
-Tracey Johnson