Stop by and see all of the fantastic apparel we have in stock.

From sporty essentials and everyday footwear to stylish sunglasses and must-have tees, our shop is stocked with something for everyone. As the area’s largest source for Southport, Oak Island, Caswell Beach, and Bald Head Island t-shirts, we’re proud to offer designs locals love and visitors can’t wait to take home. You’ll also find a wide variety of apparel from top-name brands, perfect for beach days, exploring town, or simply relaxing in coastal style. Whether you call this community home or you’re just here soaking it all in, we can’t wait to welcome you—stop in and say hello soon!

Featured Brands

Carve Designs
Chubbies
Prana
Fish Hippie
Vineyard Vines
Columbia
Johnnie-O
Patagonia
Southern Marsh
Old Row
Rip Curl
Southern Tide

Our Reviews

A lot of great brands of clothes, shoes and accessories.
-Leslie Miller
Great store with excellemt selection of top notch brands!
-Spring Richardson
This is a great store down by the waterfront. If you're looking for Columbia, Hippie Fish, Vineyard Vines, etc., this is where you need to go!
-Tracey Johnson
Outstanding customer service from Bryce and his female coworker on Friday May 19, 2023 after closing. I arrived in Southport for a birthday party, and as soon a ...More
-Christy Martin
Friendly staff, great selection
-V S
This store has such a great variety of brands and LOTS of great shoes.
-Jordyn Hutchison
Awesome store. Has about everything from shoes to sunglasses.
-Paul McHargue
Awesome store. Great selection and high quality tourist tee's.
-Jonathan Hillebrand
Love love love this place. Good people good products good establishment period. We highly recommend this retailer
-Eddie Sexton
Awesome store, great selection, nice staff. Awesome hat selection. This was my favorite store in Southport, thank you!
-Jared Olsen