Stop by and see all of the fantastic apparel we have in stock.
From sporty essentials and everyday footwear to stylish sunglasses and must-have tees, our shop is stocked with something for everyone. As the area’s largest source for Southport, Oak Island, Caswell Beach, and Bald Head Island t-shirts, we’re proud to offer designs locals love and visitors can’t wait to take home. You’ll also find a wide variety of apparel from top-name brands, perfect for beach days, exploring town, or simply relaxing in coastal style. Whether you call this community home or you’re just here soaking it all in, we can’t wait to welcome you—stop in and say hello soon!
Featured Brands
Patagonia
Southern Tide
Johnnie-O
Southern Marsh
Chubbies
Vineyard Vines
Carve Designs
Columbia
Old Row
Prana
Fish Hippie
Rip Curl
Our Reviews
“Cool locally owned shop with a good variety.”
-Houston Thomas“Great products, fun shopping.”
-William Novi“Most unique and best variety of popular and quality brands.”
-Ryan Caudill“Got the most amazing pair of Hey Dude shoes in Camo. Loved the store. Loved their selection.”
-Hibiscus Graphix“Outstanding customer service from Bryce and his female coworker on Friday May 19, 2023 after closing. I arrived in Southport for a birthday party, and as soon a” ...More
-Christy Martin“Great selection for clothes and accessories”
-Tom Wilkerson“Only place to shop on OKI for all types of clothing and beachwear. Great selection. Top name brands.”
-Steve Johnston“Friendly staff, great selection”
-V S“Great shop for your local coastal wear”
-Howell D“Ocean Outfitters has a large selection of items ranging from apparel, shoes, hats, coolers, top end sunglasses, boots and accessories displayed well in the larg” ...More
-Charles Crispino