Stop by and see all of the fantastic apparel we have in stock.
From sporty essentials and everyday footwear to stylish sunglasses and must-have tees, our shop is stocked with something for everyone. As the area’s largest source for Southport, Oak Island, Caswell Beach, and Bald Head Island t-shirts, we’re proud to offer designs locals love and visitors can’t wait to take home. You’ll also find a wide variety of apparel from top-name brands, perfect for beach days, exploring town, or simply relaxing in coastal style. Whether you call this community home or you’re just here soaking it all in, we can’t wait to welcome you—stop in and say hello soon!

Featured Brands

Southern Marsh

Johnnie-O

Vineyard Vines

Southern Tide

Chubbies

Old Row

Fish Hippie

Patagonia

Columbia

Carve Designs

Rip Curl

Prana
Our Reviews
“Great gem of a store in Southport. They carry all of your trendy, preppy, fishy, beachy brands. Large selection of men's, women's, and kids. Super friendly staf” ...More
-Blue11fight“Great store and awesome clothing!”
-Mike Byerly“Always a great selection of eclectic, quality merchandise!”
-Michael Cherry“Great selection of quality coastal name brands and super friendly staff!!”
-Palm Tree Island“Great place to get Yeti Products and Vineyard Vines”
-Chris Murray“We come here every time we are near Southport. It's a clothing store that specializes in beach type apperal. Be it shirts shorts, shoes, or sandals this place a” ...More
-Randy G“Awesome store. Has about everything from shoes to sunglasses.”
-Paul McHargue“Lots of great stuff. Clothes, coolers, and beach stuff. Lots of Calcutta and Guy Harvey merchandise.”
-Robbie Baker“Great shop for your local coastal wear”
-Howell D“Awesome store. Great selection and high quality tourist tee's.”
-Jonathan Hillebrand






















