Stop by and see all of the fantastic apparel we have in stock.
From sporty essentials and everyday footwear to stylish sunglasses and must-have tees, our shop is stocked with something for everyone. As the area’s largest source for Southport, Oak Island, Caswell Beach, and Bald Head Island t-shirts, we’re proud to offer designs locals love and visitors can’t wait to take home. You’ll also find a wide variety of apparel from top-name brands, perfect for beach days, exploring town, or simply relaxing in coastal style. Whether you call this community home or you’re just here soaking it all in, we can’t wait to welcome you—stop in and say hello soon!

Featured Brands

Columbia

Prana

Johnnie-O

Patagonia

Rip Curl

Fish Hippie

Chubbies

Southern Tide

Vineyard Vines

Southern Marsh

Carve Designs

Old Row
Our Reviews
“Great products, fun shopping.”
-William Novi“Try to go here every time we go to Southport. The owners are Super nice and the selection of products are always top of the line.”
-Matt Craven“Best place for hey dudes shoes and comfy closed. Every year I'll be back!”
-Mz. Cazzz“Cool locally owned shop with a good variety.”
-Houston Thomas“This is a great store down by the waterfront. If you're looking for Columbia, Hippie Fish, Vineyard Vines, etc., this is where you need to go!”
-Tracey Johnson“Great shop for your local coastal wear”
-Howell D“Most unique and best variety of popular and quality brands.”
-Ryan Caudill“Only place to shop on OKI for all types of clothing and beachwear. Great selection. Top name brands.”
-Steve Johnston“Super nice people great little store”
-Kathy Marion“Ocean Outfitters has a large selection of items ranging from apparel, shoes, hats, coolers, top end sunglasses, boots and accessories displayed well in the larg” ...More
-Charles Crispino






















