Stop by and see all of the fantastic apparel we have in stock.

From sporty essentials and everyday footwear to stylish sunglasses and must-have tees, our shop is stocked with something for everyone. As the area’s largest source for Southport, Oak Island, Caswell Beach, and Bald Head Island t-shirts, we’re proud to offer designs locals love and visitors can’t wait to take home. You’ll also find a wide variety of apparel from top-name brands, perfect for beach days, exploring town, or simply relaxing in coastal style. Whether you call this community home or you’re just here soaking it all in, we can’t wait to welcome you—stop in and say hello soon!

Featured Brands

Prana
Patagonia
Carve Designs
Chubbies
Vineyard Vines
Old Row
Southern Tide
Fish Hippie
Southern Marsh
Johnnie-O
Rip Curl
Columbia

Our Reviews

Lots of nice brands, it's a nice change from the typical cheap souvenirs. Only wish they had more crocs and kid shoes but that's just me belly-aching.
-C. Bishop
Most unique and best variety of popular and quality brands.
-Ryan Caudill
Totally recommend this spot, huge selection of shoes and hats and accessories.
-Bryan Ball
Great store and awesome clothing!
-Mike Byerly
Cool local shop with a variety of things. Good place to check out.
-Randy Anderson
Awesome store, great selection, nice staff. Awesome hat selection. This was my favorite store in Southport, thank you!
-Jared Olsen
Great gem of a store in Southport. They carry all of your trendy, preppy, fishy, beachy brands. Large selection of men's, women's, and kids. Super friendly staf ...More
-Blue11fight
I love our small town shops. Lots of beautiful items to choose from
-Brandi Kerns
Lovely shop with great choice of dresses, shoes, little gifts, and more!
-Melanie Pepe
We come here every time we are near Southport. It's a clothing store that specializes in beach type apperal. Be it shirts shorts, shoes, or sandals this place a ...More
-Randy G