Stop by and see all of the fantastic apparel we have in stock.
From sporty essentials and everyday footwear to stylish sunglasses and must-have tees, our shop is stocked with something for everyone. As the area’s largest source for Southport, Oak Island, Caswell Beach, and Bald Head Island t-shirts, we’re proud to offer designs locals love and visitors can’t wait to take home. You’ll also find a wide variety of apparel from top-name brands, perfect for beach days, exploring town, or simply relaxing in coastal style. Whether you call this community home or you’re just here soaking it all in, we can’t wait to welcome you—stop in and say hello soon!

Featured Brands

Old Row

Carve Designs

Southern Marsh

Fish Hippie

Vineyard Vines

Rip Curl

Patagonia

Chubbies

Columbia

Johnnie-O

Southern Tide

Prana
Our Reviews
“I love our small town shops. Lots of beautiful items to choose from”
-Brandi Kerns“Great shop for your local coastal wear”
-Howell D“Cool locally owned shop with a good variety.”
-Houston Thomas“This store has such a great variety of brands and LOTS of great shoes.”
-Jordyn Hutchison“Lots of selection and very friendly service. Good place for beach/sportwear, equipment, and sunglasses.”
-Damon Kohler“Lots of nice brands, it's a nice change from the typical cheap souvenirs. Only wish they had more crocs and kid shoes but that's just me belly-aching.”
-C. Bishop“Totally recommend this spot, huge selection of shoes and hats and accessories.”
-Bryan Ball“Good selection of cool beach clothing and flip flops. A lot of selection and name brand. And Southport is amazing!”
-Jeff B“Try to go here every time we go to Southport. The owners are Super nice and the selection of products are always top of the line.”
-Matt Craven“Great store with excellemt selection of top notch brands!”
-Spring Richardson






















