Stop by and see all of the fantastic apparel we have in stock.

From sporty essentials and everyday footwear to stylish sunglasses and must-have tees, our shop is stocked with something for everyone. As the area’s largest source for Southport, Oak Island, Caswell Beach, and Bald Head Island t-shirts, we’re proud to offer designs locals love and visitors can’t wait to take home. You’ll also find a wide variety of apparel from top-name brands, perfect for beach days, exploring town, or simply relaxing in coastal style. Whether you call this community home or you’re just here soaking it all in, we can’t wait to welcome you—stop in and say hello soon!

Featured Brands

Chubbies
Fish Hippie
Carve Designs
Southern Tide
Rip Curl
Old Row
Southern Marsh
Vineyard Vines
Johnnie-O
Prana
Patagonia
Columbia

Our Reviews

Only place to shop on OKI for all types of clothing and beachwear. Great selection. Top name brands.
-Steve Johnston
This place has the best selection of high end clothes and accessories. Must go.
-PAT CULLIFER
Totally recommend this spot, huge selection of shoes and hats and accessories.
-Bryan Ball
Opened back up for us after they closed on 4th of July so we could get sunscreen for our 2 year old! Family business with a heart. Love this place and visit eve ...More
-Bryan Aldridge
A lot of great brands of clothes, shoes and accessories.
-Leslie Miller
Ocean Outfitters has a large selection of items ranging from apparel, shoes, hats, coolers, top end sunglasses, boots and accessories displayed well in the larg ...More
-Charles Crispino
Love love love this place. Good people good products good establishment period. We highly recommend this retailer
-Eddie Sexton
Absolutely amazing southern clothing store. Every time I am at the house in Southport I make a trip in to grab some cloths to take back to Chicago with me.
-Matt Lillian
Love it! Always visit when here and buy something!
-Larry Brodie
Awesome store. Has about everything from shoes to sunglasses.
-Paul McHargue