Stop by and see all of the fantastic apparel we have in stock.
From sporty essentials and everyday footwear to stylish sunglasses and must-have tees, our shop is stocked with something for everyone. As the area’s largest source for Southport, Oak Island, Caswell Beach, and Bald Head Island t-shirts, we’re proud to offer designs locals love and visitors can’t wait to take home. You’ll also find a wide variety of apparel from top-name brands, perfect for beach days, exploring town, or simply relaxing in coastal style. Whether you call this community home or you’re just here soaking it all in, we can’t wait to welcome you—stop in and say hello soon!
Featured Brands
Patagonia
Chubbies
Prana
Rip Curl
Columbia
Vineyard Vines
Carve Designs
Old Row
Johnnie-O
Southern Marsh
Fish Hippie
Southern Tide
Our Reviews
“Great store and awesome clothing!”
-Mike Byerly“Most unique and best variety of popular and quality brands.”
-Ryan Caudill“I ordered a Bogg Bag and every single person I had contact with went above and beyond to take care of me. I wish this store was closer and I will definitely sho” ...More
-Pamela Lott“Lovely shop with great choice of dresses, shoes, little gifts, and more!”
-Melanie Pepe“Awesome store, great selection, nice staff. Awesome hat selection. This was my favorite store in Southport, thank you!”
-Jared Olsen“Great store with excellemt selection of top notch brands!”
-Spring Richardson“Friendly staff, great selection”
-V S“Cool locally owned shop with a good variety.”
-Houston Thomas“Good selection of cool beach clothing and flip flops. A lot of selection and name brand. And Southport is amazing!”
-Jeff B“We come here every time we are near Southport. It's a clothing store that specializes in beach type apperal. Be it shirts shorts, shoes, or sandals this place a” ...More
-Randy G