Stop by and see all of the fantastic apparel we have in stock.

From sporty essentials and everyday footwear to stylish sunglasses and must-have tees, our shop is stocked with something for everyone. As the area’s largest source for Southport, Oak Island, Caswell Beach, and Bald Head Island t-shirts, we’re proud to offer designs locals love and visitors can’t wait to take home. You’ll also find a wide variety of apparel from top-name brands, perfect for beach days, exploring town, or simply relaxing in coastal style. Whether you call this community home or you’re just here soaking it all in, we can’t wait to welcome you—stop in and say hello soon!

Featured Brands

Old Row
Rip Curl
Southern Marsh
Prana
Columbia
Southern Tide
Johnnie-O
Fish Hippie
Chubbies
Vineyard Vines
Patagonia
Carve Designs

Our Reviews

Great place. Got a pair of Olukai flip flops and my feet are thanking me!!
-Dawn W
Awesome store. Great selection and high quality tourist tee's.
-Jonathan Hillebrand
Helpful staff. Nice store with a large inventory.
-John McRae
Lots of nice brands, it's a nice change from the typical cheap souvenirs. Only wish they had more crocs and kid shoes but that's just me belly-aching.
-C. Bishop
Totally recommend this spot, huge selection of shoes and hats and accessories.
-Bryan Ball
Ocean Outfitters has a large selection of items ranging from apparel, shoes, hats, coolers, top end sunglasses, boots and accessories displayed well in the larg ...More
-Charles Crispino
Absolutely amazing southern clothing store. Every time I am at the house in Southport I make a trip in to grab some cloths to take back to Chicago with me.
-Matt Lillian
We come here every time we are near Southport. It's a clothing store that specializes in beach type apperal. Be it shirts shorts, shoes, or sandals this place a ...More
-Randy G
Best place for hey dudes shoes and comfy closed. Every year I'll be back!
-Mz. Cazzz
Cool locally owned shop with a good variety.
-Houston Thomas