Stop by and see all of the fantastic apparel we have in stock.

From sporty essentials and everyday footwear to stylish sunglasses and must-have tees, our shop is stocked with something for everyone. As the area’s largest source for Southport, Oak Island, Caswell Beach, and Bald Head Island t-shirts, we’re proud to offer designs locals love and visitors can’t wait to take home. You’ll also find a wide variety of apparel from top-name brands, perfect for beach days, exploring town, or simply relaxing in coastal style. Whether you call this community home or you’re just here soaking it all in, we can’t wait to welcome you—stop in and say hello soon!

Featured Brands

Prana
Columbia
Vineyard Vines
Rip Curl
Chubbies
Southern Marsh
Johnnie-O
Old Row
Carve Designs
Southern Tide
Fish Hippie
Patagonia

Our Reviews

“Absolutely amazing southern clothing store. Every time I am at the house in Southport I make a trip in to grab some cloths to take back to Chicago with me.”
-Matt Lillian
“Great after Christmas sales on almost everything in the the store. Really nice selection of clothing and outdoor gear.”
-Brady Carolina
“Totally recommend this spot, huge selection of shoes and hats and accessories.”
-Bryan Ball
“Great gem of a store in Southport. They carry all of your trendy, preppy, fishy, beachy brands. Large selection of men's, women's, and kids. Super friendly staf” ...More
-Blue11fight
“Bought a fine pair of Olu Kai sandal, very helpful young man showed them to me and I was sold!!!”
-Larry Moore
“Great place to get Yeti Products and Vineyard Vines”
-Chris Murray
“Awesome store. Great selection and high quality tourist tee's.”
-Jonathan Hillebrand
“We come here every time we are near Southport. It's a clothing store that specializes in beach type apperal. Be it shirts shorts, shoes, or sandals this place a” ...More
-Randy G
“Cool local shop with a variety of things. Good place to check out.”
-Randy Anderson
“This store has become our Southport must! Love their selection of clothing.”
-Ann