Stop by and see all of the fantastic apparel we have in stock.
From sporty essentials and everyday footwear to stylish sunglasses and must-have tees, our shop is stocked with something for everyone. As the area’s largest source for Southport, Oak Island, Caswell Beach, and Bald Head Island t-shirts, we’re proud to offer designs locals love and visitors can’t wait to take home. You’ll also find a wide variety of apparel from top-name brands, perfect for beach days, exploring town, or simply relaxing in coastal style. Whether you call this community home or you’re just here soaking it all in, we can’t wait to welcome you—stop in and say hello soon!
Featured Brands
Prana
Johnnie-O
Vineyard Vines
Old Row
Carve Designs
Southern Tide
Southern Marsh
Patagonia
Fish Hippie
Columbia
Rip Curl
Chubbies
Our Reviews
“Totally recommend this spot, huge selection of shoes and hats and accessories.”
-Bryan Ball“Great gem of a store in Southport. They carry all of your trendy, preppy, fishy, beachy brands. Large selection of men's, women's, and kids. Super friendly staf” ...More
-Blue11fight“Outstanding customer service from Bryce and his female coworker on Friday May 19, 2023 after closing. I arrived in Southport for a birthday party, and as soon a” ...More
-Christy Martin“Great place. Got a pair of Olukai flip flops and my feet are thanking me!!”
-Dawn W“We come here every time we are near Southport. It's a clothing store that specializes in beach type apperal. Be it shirts shorts, shoes, or sandals this place a” ...More
-Randy G“Awesome store, great selection, nice staff. Awesome hat selection. This was my favorite store in Southport, thank you!”
-Jared Olsen“Lovely shop with great choice of dresses, shoes, little gifts, and more!”
-Melanie Pepe“Always have great items ♡”
-Natalie Shrader“Awesome store. Great selection and high quality tourist tee's.”
-Jonathan Hillebrand“Cool local shop with a variety of things. Good place to check out.”
-Randy Anderson