Stop by and see all of the fantastic apparel we have in stock.

From sporty essentials and everyday footwear to stylish sunglasses and must-have tees, our shop is stocked with something for everyone. As the area’s largest source for Southport, Oak Island, Caswell Beach, and Bald Head Island t-shirts, we’re proud to offer designs locals love and visitors can’t wait to take home. You’ll also find a wide variety of apparel from top-name brands, perfect for beach days, exploring town, or simply relaxing in coastal style. Whether you call this community home or you’re just here soaking it all in, we can’t wait to welcome you—stop in and say hello soon!

Featured Brands

Rip Curl
Patagonia
Fish Hippie
Johnnie-O
Old Row
Vineyard Vines
Southern Marsh
Chubbies
Columbia
Prana
Southern Tide
Carve Designs

Our Reviews

“Got the most amazing pair of Hey Dude shoes in Camo. Loved the store. Loved their selection.”
-Hibiscus Graphix
“They always have a great selection of clothes and shoes. Lots of Southport branded clothing if you are looking for souvenirs.”
-Eugene Muse
“Great experience from start to finish. Excellent communication on shipping. Could not have asked for better!”
-Mountain Solitude
“Best place for hey dudes shoes and comfy closed. Every year I'll be back!”
-Mz. Cazzz
“Great shop for your local coastal wear”
-Howell D
“Super nice people great little store”
-Kathy Marion
“This store has become our Southport must! Love their selection of clothing.”
-Ann
“Always a great selection of eclectic, quality merchandise!”
-Michael Cherry
“I love our small town shops. Lots of beautiful items to choose from”
-Brandi Kerns
“Cool locally owned shop with a good variety.”
-Houston Thomas