Stop by and see all of the fantastic apparel we have in stock.
From sporty essentials and everyday footwear to stylish sunglasses and must-have tees, our shop is stocked with something for everyone. As the area’s largest source for Southport, Oak Island, Caswell Beach, and Bald Head Island t-shirts, we’re proud to offer designs locals love and visitors can’t wait to take home. You’ll also find a wide variety of apparel from top-name brands, perfect for beach days, exploring town, or simply relaxing in coastal style. Whether you call this community home or you’re just here soaking it all in, we can’t wait to welcome you—stop in and say hello soon!
Featured Brands
Old Row
Southern Marsh
Fish Hippie
Vineyard Vines
Rip Curl
Johnnie-O
Chubbies
Columbia
Prana
Patagonia
Carve Designs
Southern Tide
Our Reviews
“A lot of great brands of clothes, shoes and accessories.”
-Leslie Miller“This store has become our Southport must! Love their selection of clothing.”
-Ann“Absolutely amazing southern clothing store. Every time I am at the house in Southport I make a trip in to grab some cloths to take back to Chicago with me.”
-Matt Lillian“Lots of nice brands, it's a nice change from the typical cheap souvenirs. Only wish they had more crocs and kid shoes but that's just me belly-aching.”
-C. Bishop“Lovely shop with great choice of dresses, shoes, little gifts, and more!”
-Melanie Pepe“Love love love this place. Good people good products good establishment period. We highly recommend this retailer”
-Eddie Sexton“We come here every time we are near Southport. It's a clothing store that specializes in beach type apperal. Be it shirts shorts, shoes, or sandals this place a” ...More
-Randy G“They always have a great selection of clothes and shoes. Lots of Southport branded clothing if you are looking for souvenirs.”
-Eugene Muse“Great shop for your local coastal wear”
-Howell D“Lots of great stuff. Clothes, coolers, and beach stuff. Lots of Calcutta and Guy Harvey merchandise.”
-Robbie Baker