Stop by and see all of the fantastic apparel we have in stock.

From sporty essentials and everyday footwear to stylish sunglasses and must-have tees, our shop is stocked with something for everyone. As the area’s largest source for Southport, Oak Island, Caswell Beach, and Bald Head Island t-shirts, we’re proud to offer designs locals love and visitors can’t wait to take home. You’ll also find a wide variety of apparel from top-name brands, perfect for beach days, exploring town, or simply relaxing in coastal style. Whether you call this community home or you’re just here soaking it all in, we can’t wait to welcome you—stop in and say hello soon!

Featured Brands

Rip Curl
Patagonia
Carve Designs
Southern Marsh
Chubbies
Columbia
Vineyard Vines
Fish Hippie
Johnnie-O
Prana
Old Row
Southern Tide

Our Reviews

Helpful staff. Nice store with a large inventory.
-John McRae
Great shop for your local coastal wear
-Howell D
Super nice people great little store
-Kathy Marion
Great after Christmas sales on almost everything in the the store. Really nice selection of clothing and outdoor gear.
-Brady Carolina
Lots of selection and very friendly service. Good place for beach/sportwear, equipment, and sunglasses.
-Damon Kohler
Great store and awesome clothing!
-Mike Byerly
Lovely shop with great choice of dresses, shoes, little gifts, and more!
-Melanie Pepe
Great selection of quality coastal name brands and super friendly staff!!
-Palm Tree Island
Great place to get Yeti Products and Vineyard Vines
-Chris Murray
Outstanding customer service from Bryce and his female coworker on Friday May 19, 2023 after closing. I arrived in Southport for a birthday party, and as soon a ...More
-Christy Martin