Stop by and see all of the fantastic apparel we have in stock.

From sporty essentials and everyday footwear to stylish sunglasses and must-have tees, our shop is stocked with something for everyone. As the area’s largest source for Southport, Oak Island, Caswell Beach, and Bald Head Island t-shirts, we’re proud to offer designs locals love and visitors can’t wait to take home. You’ll also find a wide variety of apparel from top-name brands, perfect for beach days, exploring town, or simply relaxing in coastal style. Whether you call this community home or you’re just here soaking it all in, we can’t wait to welcome you—stop in and say hello soon!

Featured Brands

Chubbies
Patagonia
Fish Hippie
Prana
Vineyard Vines
Columbia
Old Row
Southern Marsh
Rip Curl
Southern Tide
Johnnie-O
Carve Designs

Our Reviews

Great experience from start to finish. Excellent communication on shipping. Could not have asked for better!
-Mountain Solitude
Most unique and best variety of popular and quality brands.
-Ryan Caudill
Great products, fun shopping.
-William Novi
Cool local shop with a variety of things. Good place to check out.
-Randy Anderson
Always a great selection of eclectic, quality merchandise!
-Michael Cherry
Great place to get Yeti Products and Vineyard Vines
-Chris Murray
Lots of great stuff. Clothes, coolers, and beach stuff. Lots of Calcutta and Guy Harvey merchandise.
-Robbie Baker
Only place to shop on OKI for all types of clothing and beachwear. Great selection. Top name brands.
-Steve Johnston
Awesome store, great selection, nice staff. Awesome hat selection. This was my favorite store in Southport, thank you!
-Jared Olsen
Got the most amazing pair of Hey Dude shoes in Camo. Loved the store. Loved their selection.
-Hibiscus Graphix