Stop by and see all of the fantastic apparel we have in stock.
From sporty essentials and everyday footwear to stylish sunglasses and must-have tees, our shop is stocked with something for everyone. As the area’s largest source for Southport, Oak Island, Caswell Beach, and Bald Head Island t-shirts, we’re proud to offer designs locals love and visitors can’t wait to take home. You’ll also find a wide variety of apparel from top-name brands, perfect for beach days, exploring town, or simply relaxing in coastal style. Whether you call this community home or you’re just here soaking it all in, we can’t wait to welcome you—stop in and say hello soon!
Featured Brands
Chubbies
Vineyard Vines
Carve Designs
Patagonia
Southern Tide
Southern Marsh
Johnnie-O
Fish Hippie
Columbia
Prana
Old Row
Rip Curl
Our Reviews
“This is a great store down by the waterfront. If you're looking for Columbia, Hippie Fish, Vineyard Vines, etc., this is where you need to go!”
-Tracey Johnson“A lot of great brands of clothes, shoes and accessories.”
-Leslie Miller“Only place to shop on OKI for all types of clothing and beachwear. Great selection. Top name brands.”
-Steve Johnston“Great after Christmas sales on almost everything in the the store. Really nice selection of clothing and outdoor gear.”
-Brady Carolina“Great place. Got a pair of Olukai flip flops and my feet are thanking me!!”
-Dawn W“Cool local shop with a variety of things. Good place to check out.”
-Randy Anderson“Great store with excellemt selection of top notch brands!”
-Spring Richardson“Super nice people great little store”
-Kathy Marion“Totally recommend this spot, huge selection of shoes and hats and accessories.”
-Bryan Ball“Most unique and best variety of popular and quality brands.”
-Ryan Caudill