Stop by and see all of the fantastic apparel we have in stock.

From sporty essentials and everyday footwear to stylish sunglasses and must-have tees, our shop is stocked with something for everyone. As the area’s largest source for Southport, Oak Island, Caswell Beach, and Bald Head Island t-shirts, we’re proud to offer designs locals love and visitors can’t wait to take home. You’ll also find a wide variety of apparel from top-name brands, perfect for beach days, exploring town, or simply relaxing in coastal style. Whether you call this community home or you’re just here soaking it all in, we can’t wait to welcome you—stop in and say hello soon!

Featured Brands

Columbia
Prana
Johnnie-O
Patagonia
Rip Curl
Fish Hippie
Chubbies
Southern Tide
Vineyard Vines
Southern Marsh
Carve Designs
Old Row

Our Reviews

Great products, fun shopping.
-William Novi
Try to go here every time we go to Southport. The owners are Super nice and the selection of products are always top of the line.
-Matt Craven
Best place for hey dudes shoes and comfy closed. Every year I'll be back!
-Mz. Cazzz
Cool locally owned shop with a good variety.
-Houston Thomas
This is a great store down by the waterfront. If you're looking for Columbia, Hippie Fish, Vineyard Vines, etc., this is where you need to go!
-Tracey Johnson
Great shop for your local coastal wear
-Howell D
Most unique and best variety of popular and quality brands.
-Ryan Caudill
Only place to shop on OKI for all types of clothing and beachwear. Great selection. Top name brands.
-Steve Johnston
Super nice people great little store
-Kathy Marion
Ocean Outfitters has a large selection of items ranging from apparel, shoes, hats, coolers, top end sunglasses, boots and accessories displayed well in the larg ...More
-Charles Crispino